What does your Brand actually stand for?
It is about making behaviour and change happen.
Branding your organisation isn’t simply a matter of harnessing a million Rand advertising budget.
It is not about making pretty pictures and entertaining advertisements.
Ask these critical questions:
Does each one of your people and key stakeholders understand your value proposition?
Does your team know what differentiates your company from your competitors?
Do they understand your vision for the future?
Can they all explain it clearly; do they live it; do you?
Can you describe your values in behavioural terms?
Ready to take your company to the next level?
Talk to the Sirocco Strategy Management Team Today!